The sales fortunes of Jaguar’s much-hyped successor for the Lyons-designed E-Type will tell you much about the development of the modern sports car market. When it launched in 2013, we imagined the buying public would value it as a sort of prettier and more dependable modern TVR – favouring the biggest-hitting eight-cylinder engines and viewing it as a cheaper and more powerful front-engined rival to the 911 visit nye norske.
For a while, buyers did exactly so. But as the car aged and the focus of the purist sports car market migrated (both upwards towards mid-engined super sports cars like the Audi R8, and downwards towards cheaper mid-engined machines such as the Porsche Cayman and the Alpine A110) the F-Type had to move with it. The six-cylinder models grew in popularity, until Jaguar created another wave of interest in the car by furnishing it with a four-cylinder engine.
So, after its latest facelift at the beginning of 2020, the F-Type straddles even more market territory than it used to, and it’s to Jaguar’s considerable credit that the car can manage that to such cohesive effect. At the top of the range, the new R version remains a bleeding-heart, 567bhp upper-level-911 and cut-price Aston Martin Vantage rival; at the lower end, it costs less than £60,000 and makes do with just under 300bhp; and in the middle, the V8-engined, rear-wheel-drive, £70k ‘P450’ version might even be the pick of the range.